zondag 1 februari 2009

Business Plan


A business plan is a formal statement of a set of business goals, the reasons why they are believed attainable, and the plan for reaching those goals. It may also contain background information about the organization or team attempting to reach those goals.
The business goals being attempted may be for-profit or non-profit. For-profit business plans typically focus on financial goals. Non-profit and government agency business plans tend to focus on service goals, although non-profits may also focus on maximizing profit. Business plans may also target changes in perception and branding by the customer, client, tax-payer, or larger community. A business plan having changes in perception and branding as its primary goals is called a marketing plan.
Business plans may be internally or externally focused. Externally focused plans target goals that are important to external stakeholders, particularly financial stakeholders. They typically have detailed information about the organization or team attempting to reach the goals. With for-profit entities, external stakeholders include investors and custumers External stake-holders of non-profits include donors and the clients of the non-profit's services. For government agencies, external stakeholders include tax-payers, higher-level government agencies, and international lending bodies such as the IMF, the world Bank, various economic agencies of the and development bank.
Internally focused business plans target intermediate goals required to reach the external goals. They may cover the development of a new product, a new service, a new IT system, a restructuring of finance, the refurbishing of a factory or a restructuring of the organization. An internal business plan is often developed in conjunction with a balanced scorecard or a list of critical success factors This allows success of the plan to be measured using non-financial measures. Business plans that identify and target internal goals, but provide only general guidance on how they will be met are called strategic plans.
Operational plans describe the goals of an internal organization, working group or department. Project plans, sometimes known as project frameworks, describe the goals of a particular project. They may also address the project's place within the organization's larger strategic goals.


zaterdag 31 januari 2009

Product Sales Reporting & Analysis

Product sales analysis, most commonly used by retailers, enables the continuous monitoring of point-of-sale data to uncover sales trends, investigate product demand and optimize merchandising strategies.

Various levels of analysis, from summary reporting to statistical trending, are required by executives, store managers, product managers, marketing analysts, as well as external suppliers who provide materials or finished goods. Business intelligence makes sense of the growing volume of transactional data by identifying trends and opportunities that create competitive advantage for companies that know and understand their sales drivers.

Product sales analysis typically involves large volumes of transactional data and sophisticated analytical techniques. MicroStrategy's unmatched data scalability and analytical richness make it the business intelligence standard for the Retail Industry.


Online Market Research

Market research is an important tool for any organisation seeking a commercial opportunity,particularly for small firms looking to grow their business. From discovering a gap in the marketto ensuring customer satisfaction and planning effective marketing campaigns, research canprovide the market intelligence needed to encourage success, enhance competitiveness andmaximise profits. An increasingly popular way to undertake market research is to conduct surveys via the internet.

The continuing growth in on-line technology has had a positive impact on market research, offering clients a fast and cost effective method for researchers to reach their target audiences.

Advantages

There are a number of benefits to commissioning market research on-line, including :

  • The fact that large numbers of respondents can be surveyed at one time
  • International boundaries no longer need to be an obstacle to research - worldwidesurveys can be conducted at the click of a button
  • It can be an inexpensive way to conduct large surveys - it is possible to get thousands ofresponses for just a few thousand pounds
  • Pre-screened panels. Most large agencies have access panels which provide an easily-accessible, reliable respondent base which can respond promptly to on-linequestionnaires
  • It allows for a very rapid turnaround - research can be undertaken and results receivedwithin a few days.

For a business which needs to gain a general view from a large cross-section of the population,and in as short a time as possible, there is no doubt that on-line research offers a viable benefit.

Selling Online

When you have a very pressing problem to solve, you can't solve that problem fast enough. Humans like to instantly gratify themselves when they're looking for fun or satisfaction about situations. And, they also look to avoid and stop pain when they're hurting. When people experience a very upsetting problem and you know the answer to completely solve it, you're information is priceless to them. Eventually what happens after people read your article marketing articles that solve some of their problem is they will ask for a lot of your time. Remember to set a reasonable work schedule for yourself. In this article I'll to you four ways to jumpstart your high ticket selling online.by sean r mize

Technology

The basic organizational values and capabilities of any business enterprise are vastly altered with the dawn of progress in information technology. The changes are not detrimental to the progress of enterprises; in fact the changes have been indeed very beneficial.by benedict yossarian